Progressive Broadcasting Corporation

Progressive Broadcasting Corporation
Type Broadcast television and radio network
Country Philippines
Availability National
Owner Alfredo "Atom" L. Henares (70% as of 2015)
Key people
Alfredo Henares (Chairman/President)
Larry Henares (Chairman Emeritus)
Joselito Pedero (Vice Chairman)
Manuelito Luzon (EVP)
Launch date
August 31, 1987 (radio broadcasting)
July 2001 (television broadcasting)

Progressive Broadcasting Corporation (PBC) is a Philippine radio and television network owned by businessman Alfredo L. Henares with 70% equity share. The company was registered in the Philippine Securities and Exchange Commission (SEC) on October 6, 1986. Its head office is located at the 40th Floor Summit One Tower, Shaw Boulevard, Mandaluyong City, Metro Manila.

PBC's flagship enterprise is the main UHF TV station in Mega Manila, UNTV Channel 37 (now UNTV News and Rescue) is operated and maintained by its blocktimer Breakthrough and Milestones Productions International, Inc. (BMPI)[1] headed by its Chairman and CEO, veteran broadcaster and TV host Daniel S. Razon. BMPI also operates PBC's sole AM radio station UNTV Radio La Verdad 1350 and one of its FM station Wish 107.5 in Mega Manila. Meanwhile, FM radio network Win Radio is operated by One Radio Management, Inc. headed by PBC's EVP and COO, Manuelito "Manny" Luzon.

History

Legislative Franchise

It was granted a 25-year legislative franchise on November 19, 1991 under Republic Act (R.A.) 7163[2] to construct, install, operate and maintain commercial radio and TV broadcasting stations in Metro Manila, Region I, Region VI and Region VII signed by Philippine President Corazon C. Aquino. On September 23, 1995, R.A. 8162[3] was approved to amend its franchise extending its operations throughout the Philippines. On August 24, 2015, House Bill No. 5940[4] was approved by the House of Representatives and by the Senate of the Philippines on January 18, 2016 to extend PBC's franchise.[5] On May 18, 2016, President Benigno S. Aquino III signed Republic Act No. 10820 which renewed PBC’s license for another 25 years. The law grants PBC a franchise to construct, install, operate, and maintain, for commercial purposes, radio broadcasting stations and television stations, including digital television system, with the corresponding facilities such as relay stations, throughout the Philippines.[6][7]

Radio

On August 31, 1987, an unknown radio station started broadcasting at the frequency of 107.5 on the FM band. Playing what was then known as new wave, the station aired for a month, no call letters, no jocks. When they finally announced "This is dwNU, if you're listening, please call..." After mentioning the phone number on air, the phone rang constantly for three hours.

DWNU 107.5 FM was the brainchild of banker/businessman Atom Henares, and radio veteran Mike Pedero. Born out of the need to come up with a product that would set the standard for good taste in music amongst the youths, NU 107 blasted the airwaves with rock, music that is "dynamic, young, passionate, creative, and always ready to renew itself."

On November 7, 2010, NU 107 made its final broadcast and it was rebranded as 107.5 Win Radio with a Hot AC (masa) format on November 9, 2010. The station is currently managed by Manny Luzon's Zimzam Management Corp. Luzon stated that stations can't serve one menu a day, meaning that they can't play songs from only one genre, and these stations won't survive the radio industry.

In 2014, UNTV's parent BMPI took over the management of 107.5. The newest station held a soft launching during UNTV's 10th anniversary concert at the World Trade Center last June 26, 2014. The station was finally rebranded as 107.5 Wish FM, which was launched last August 10, 2014 at the World Trade Center. The "Win Radio" brand (under Luzon's management), however, transferred the Manila station to 91.5 while the Cebu, Davao and Iloilo FM stations retained the said brand.

Television

UNTV
Type Broadcast UHF/cable satellite Internet television network
Country Philippines
Slogan Your Public Service Channel
Owner Progressive Broadcasting Corporation
Breakthrough and Milestone Productions International (2007-present)
Key people
Daniel Razon (President and CEO)
Alfredo L. Henares (Owner)
Launch date
1999 (as NUTV)
July 2001 (as UNTV)
Official website
untvweb.com
Language Filipino (main)
English (secondary)

On July 2001, PBC ventured to UHF television through UNTV 37, which airs public service programs and Ang Dating Daan. UNTV started on May 2002 as a television counterpart to NU 107, airing rock-related music videos. In its early years, UNTV gained a cult following through the program Strangebrew, a.k.a. Ang show na may tama. In 2004, however, UNTV under the management of Mr. Jay Sonza of Tapatan, Inc. became the home of Ang Dating Daan after UHF SBN 21. As blocktime agreements with Solar Entertainment Corporation SBN, choosing to broadcast programming from its entertainment channel ETC in 2008. and gradually reduced and eventually abandoned airing rock music videos. Since then it has become a 24-hour TV station, airing not only Ang Dating Daan programs, but also news and information programming. In 2007, Breakthrough and Milestones Productions International, Inc. headed by Daniel Razon took over the operations of UNTV 37 and became a full-fledged public service channel, a first in the history of Philippine Television.

Currently UNTV makes no reference of its history as a television network airing rock music videos and programs, claiming the network began airing in 2004 and not 2002 as previously noted. They also pronounce the network as you-en-tee-vee instead of un-tee-vee to distance themselves from the original incarnation.

Movie

In 2009, PBC's trade name Breakthrough and Milestones Productions International Inc. did make their first-ever movie "Isang Araw Lang" named after its campaign.

Stations

UNTV Stations

Branding Callsign Ch. # Power (kW) Station Type Location
UNTV 37 Manila DWAO-TV TV-37 60 kW Originating Metro Manila
UNTV 28 Tarlac DZXT-TV TV-28 1 kW Relay Tarlac
UNTV 37 Palawan DZAO-TV TV-37 60 kW Originating Palawan
UNTV 50 Naga DZTR-TV TV-50 10 kW Relay Naga
UNTV 42 Iloilo DYNY-TV TV-42 5 kW Originating Iloilo
UNTV 28 Bacolod DYNA-TV TV-28 10 kW Relay Bacolod
UNTV 39 Cebu DYNU-TV TV-39 10 kW Originating Cebu
UNTV 39 Tacloban DYNV-TV TV-39 5 kW Relay Tacloban
UNTV 41 Cagayan de Oro DXNY-TV TV-41 10 kW Relay Cagayan De Oro
UNTV 41 Davao DXNU-TV TV-41 10 kW Originating Davao
UNTV 48 General Santos DXNV-TV TV-48 10 kW Relay General Santos
UNTV 37 Surigao DXNT-TV TV-37 5 kW Relay Surigao

UNTV via cable and satellite television

Cable Provider Ch. # Coverage
Cable Star Iloilo 67 Iloilo
Cablelink 99 Metro Manila
Bukidnon Z5 Cable 79 Maramag, Bukidnon
Destiny Cable 09 on Analog Metro Manila
Destiny Cable 58 on Digital Metro Manila
SkyCable 58 on Digital Metro Manila
Telmarc Cable 57 Rizal, Laguna and Tarlac
Dream Satellite TV 9 Nationwide
Cignal Digital TV 92 Nationwide
Sky Direct 40 Nationwide
Parasat Cable TV 301 Cagayan De Oro

-With several cable affiliates nationwide and 1,197 satellite centers worldwide.

AM stations

Branding Callsign Frequency Power (kW) Coverage
UNTV Radio La Verdad 1350 DWUN 1350 kHz 50 kW Mega Manila

FM stations

Branding Callsign Frequency Power (kW) Coverage
Wish 107.5 DWNU 107.5 MHz 30 kW Metro Manila
107.9 Win Radio Iloilo DYNY 107.9 MHz 10 kW Iloilo
107.5 Win Radio Cebu DYNU 107.5 MHz 20 kW Cebu
107.5 Win Radio Davao DXNU 107.5 MHz 20 kW Davao
107.9 Cagayan De Oro* DXNY 107.9 MHz 10 kW Cagayan De Oro
107.9 General Santos* DXNV 107.9 MHz 10 kW General Santos

*Inactive

See also

References

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