Bede Gaming

Bede Gaming
Private
Industry Software, Gambling
Founded 2011
Headquarters Newcastle upon Tyne
Key people
 Daniel Smyth (Managing director) Joseph Saumarez Smith (Chairman) Michael Brady (Commercial director) Alex Butcher (CTO)
Revenue £12 million (2015)
Number of employees
 185 (2016)
Divisions Platform, Casino, Bingo, Retail, Games Studio
Website www.bedegaming.com

Bede Gaming is a gambling platform and software company based in Newcastle upon Tyne, in the United Kingdom, with offices in London, United Kingdom and Sofia, Bulgaria.[1] It supplies gambling platforms and software to online casinos, online bingo operators, and lotteries in regulated markets. The platform handles more than £125 million of wagers per month.

Products

Bede Gaming's platform develops modular, device agnostic gambling products, allowing users to bet using a single sign on centralised account. The platform integrates into land-based reporting and loyalty systems, allowing gambling operators to have a single view of their customer both online and in their retail channels. More than 50% of transactions on the platform are conducted on mobile devices such as smartphones and tablet computers. Operators have a suite of management and reporting tools to allow them to track customer behaviour and reward customers with game specific bonuses or promotions. Bede Gaming's platform operates using a single source of code, meaning that there is only one iteration of the platform rather than multiple versions offered by rival gambling platform companies.

Platform integrations

Bede Gaming's platform has integrated games content from land-based and online gambling content providers, including International Game Technology, Bally Technologies, Williams Interactive, Novomatic, Evolution Live Gaming, Realistic Gaming, NetEnt, Playtech, Microgaming Quickfire, Eyecon, Blueprint Gaming, and Endemol Games.

Backend integrations to facilitate client management include WorldPay, Safecharge, Experian, Pentaho, Income Access, SmartFocus's Emailvision, Hasoffers, Neteller, and Jumio.

Clients

Twenty seven online casino and bingo websites use Bede Gaming's platform as the underlying technology for their business. Brands using Bede Gaming's platform include BetUK.com, Pink Casino, Health Bingo, Euro-millions, Bingo Godz, Crown Bingo, Bingo Stars, Svenska Casino, Svenska Bingo and Bingo.ie. In January 2015 it was announced that The Rank Group would be using Bede Gaming's platform for their land-based and digital business, Grosvenor Casinos and Mecca Bingo[2] and in February 2016 both sites migrated to the Bede Gaming platform.[3]

History

Bede Gaming Ltd was founded in 2011 by Joseph Saumarez Smith, Dan Smyth[4] and Michael Brady, online gambling industry veterans who had previously worked with leading games suppliers such as OpenBet, Playtech and Dragonfish. Their frustration at working with legacy gambling platforms that did not allow simple changes to the customer facing front end led them to develop their own platform.[5]

Licensing

Bede Gaming is licensed by the UK Gambling Commission[6] and the Alderney Gambling Control Commission as a software supplier.

Awards and recognition

Bede Gaming was named online bingo supplier of the year 2014 at the eGamingReview B2B awards[7] and shortlisted for Platform of the Year and Bingo supplier of the Year in the 2016 EGaming Review B2B Awards[8] Bede clients were shortlisted for Rising Star of the Year and Bingo Operator of the Year in the 2014 eGaming Review Operator Awards[9] and won the Innovation in Bingo award in the 2014 eGaming Operator Marketing Awards.[10]

Bede Gaming won the 'Cushty Company to Work For' award in the 2014 Creative North Awards[11] and the High Growth Company award at the 2014 Dynamo IT and Technology Company awards.[12]

External links

References

  1. ↑ Bede Gaming Contact Page
  2. ↑ "Rank half yearly report". Investegate.co.uk. Newcastle Journal. 29 January 2015.
  3. ↑ "New Digital Platform Launch". Investegate.co.uk. Rank plc RNS. 10 March 2016.
  4. ↑ "Business interview: Dan Smyth, founder of Bede Gaming". Newcastle Journal. 14 December 2014.
  5. ↑ "Profile of Michael Brady, Bede Gaming". E Gaming Review. 1 February 2013.
  6. ↑ UK Gambling Commission. Accessed 19-12-2014.
  7. ↑ "EGR B2B Awards 2014 Winners". EGaming Review magazine. 2014-06-17.
  8. ↑ "EGR B2B Awards 2016 Shortlist". EGaming Review magazine. 2016-04-12.
  9. ↑ "EGR Operator Awards 2014 Winners". EGaming Review magazine. 2014-10-24.
  10. ↑ "EGR Operator Marketing Innovation Awards Winners". EGaming Review magazine. 2014-06-17.
  11. ↑ , Creative North. Accessed 19-12-2014.
  12. ↑ , Dynamo IT Awards. Accessed 19-12-2014.
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