Rainforest Cafe

Rainforest Cafe

Restaurant logo (2000-present) Shown at all locations except Ikspiarai
Type	Subsidiary
Industry	Restaurants
Founded	February 3, 1994, Minneapolis, Minnesota
Founder	Steven Schussler
Headquarters	Houston, United States
Number of locations	28 restaurants
Key people	Steven Schussler, Founder Tilman J. Fertitta Chairman, President, and CEO
Products	Pasta, Seafood, Salad, Sandwiches, Dessert; Merchandise[1]
Revenue	US $108 million (1997)[2]
Net income	$12 million (1997)[2]
Parent	Landry's Restaurants
Website	RainforestCafe.com

A neon-sign welcomes visitors to a Rainforest Cafe, located inside the Great Lakes Crossing shopping complex in Auburn Hills, Michigan.

Rainforest Cafe is a themed restaurant chain owned by Landry's, Inc. of Houston. It was founded by entrepreneur Steven Schussler. The first location opened in the Mall of America in Bloomington, Minnesota on February 3, 1994. By 1997, the chain consisted of six restaurants, all in the United States. In 1998, it was planned to build 12 additional restaurants in the United States, seven in Mexico, and five in the UK, for a total of 22 restaurants by 2008.^[3]

In 2000, the Rainforest Cafe was bought by Landry's Restaurants Inc., a company specializing in dining, hospitality, entertainment, and gaming, based in Houston, Texas.^[4] To date, the company owns restaurants in the United States, Canada, France, the United Kingdom, the U.A.E., and Japan. Rainforest Cafe focuses on local tourism for a majority of their income.^[3]

Themed ambience

Exterior of Rainforest Cafe in Galveston, Texas.

Each Rainforest Cafe restaurant is designed to depict some features of a tropical rainforest, including plant growth; mist; waterfalls; and figures of rainforest animals, including elephants, frogs, gorillas, jaguars, tigers, and tropical birds. Most locations also have themed exteriors as well as interiors. The Rainforest Cafe in Disney Springs (formerly Downtown Disney), Orlando, is located under a large artificial volcano which erupts during the simulated thunderstorms. Others, such as the locations in Atlantic City; Anaheim; and Niagara Falls, New York; have the appearance of ancient jungle ruins, namely Palenque. Mall locations usually have waterfalls and simulated plant growth outside of them, visible to those who pass in the mall. Nearly all locations have a 'wishing pond', usually with an animatronic crocodile, where guests are invited to toss coins, aiming for the crocodile's mouth.

The restaurants are partitioned into several rooms by means of rain curtains that fall into basins running along the tops of partition walls and booths and aquatic tanks. Most locations have two tanks connected, but at the Walt Disney World locations, three tanks are connected. One portion of most locations includes a bar located underneath an enormous mushroom. The chain is known for its characteristic bar stools, made to resemble the legs of animals, designed and sculpted by the artist Glenn Carter.^[5] There is usually a star ceiling in the middle of the restaurant, which are designed and manufactured by Fiber Optic Systems Inc, located in Whitehouse Station, New Jersey.^[6]

The interior of the Rainforest Cafe in Dubai Mall, Dubai.

Rainforest themed merchandise is sold in the gift shop, mostly printed by the Atlanta-based fashion apparel company, Boxercraft Inc.^[7] Toys including stuffed toys and action figures of the restaurant mascots are sold as well. Rainforest cafe also has a set of mascots, called "The Wild Bunch". These characters include Cha! Cha!, the red eye tree frog; Iggy, the iguana; Nile, the crocodile; Rio, a macaw; Maya, the leopard; Tuki, the elephant; Bamba, the Gorilla; Ozzie, the orangutan and Tracy, the talking tree; These nine characters can be found on children's menus, merchandise, as well as the company logo (which lacks Tuki and Ozzie, though older logos may include Ozzie).^[7]

Animatronics

Rainforest Cafe at Disney's Animal Kingdom.

To enhance the theme, some of the animals are animatronic, manufactured by Russells Creative, LLC of Apopka, Florida, formerly UCFab International.^[8] Nearly all locations have elephants, tigers, gorillas, jaguars, snakes, and crocodiles. Elephants are typically found in a pair consisting of an adult and young animal. These face diners from, like most animatronics, a raised area from a wall. Tigers are a relatively new addition to Rainforest Cafe, and they are normally found in groups of four, with a male, female, and two cubs. The male stands up high on a rock, while the female reclines beside it. Gorillas are the most numerous of the animatronics, and there are typically four or five gorillas in each restaurant. Each group usually has a silverback, a baby hanging from a tree, and others which may shake palm trees. Leopards may not be found at every location, but they typically are perched on a high ledge or tree with their tail and one forelimb hanging down. Snakes are mostly positioned at the entrance of the retail village, wrapped around a branch and greeting guests from above. Crocodiles are located in a wishing pond or waterfall either outside or just inside the shop, where guests are invited to toss coins at them. Each location usually has multiple butterflies which have an animatronic flapping mechanism as well.The descriptions of these animatronic animals is not always the case at every location though, and will vary slightly to dramatically by individual restaurant ^[9]

Menu

Rainforest Cafe serves food ranging from seafood, beef, and chicken to pastas and pizzas.^[1] Dishes are named in accordance to the Rainforest Theme including the "Rainforest Burger", "Tribal Salmon", and "Amazon Fajitas". They may also be named based on Wild Bunch characters, such as the "Chimi-cha-cha" or "Bamba's Barbecue Wrap".

Rainforest Café generally serves Coca-Cola products, as well as ICEE. On the Kids menu there is an option to use a collector's cup for the ICEE.^[10] Formerly called the "Pacific Rainbow", the cup now has a character head on top. A cup featuring Cha! Cha! is available indefinitely however other characters are made for the cups for about a year. All characters have been made so far. The bottom of these cups includes a screw-off compartment which houses a free action figure of the Wild Bunch character which the cup features on top.

Rainforest Café has a variety of desserts as well. Offered are a "Safari Sundae" and on the kids menu "Lava Mud" which is a pudding with chocolate cookies in it with gummy worms to emulate dirt. The largest and most popular dessert, however, is the Sparkling Volcano. A volcano is made of three wedge-shaped brownies with vanilla ice cream between them and whipped topping on top, drizzled with both chocolate and caramel sauce. Volcanoes were once served with a sparkler on top which the diner would blow out however it was replaced by a wooden rod with shiny ornamentation on it. Many locations, however, do insert and light a candle if it is in celebration of a party member's birthday. There is also the tradition of yelling "volcano!" by the wait staff every time a volcano is ordered.^[11]

Image Gallery

• Rainforest Cafe
• 

  An example of the canopy ceiling including artificial trees and foliage.

• 

  The sign for Rainforest Cafe in Sawgrass Mills FL.

• 

  Rainforest Cafe sign outside Opry Mills Mall in Nashville, Tennessee.

• 

  Atlas statue and fountain inside the Rainforest Cafe at Fisherman's Wharf, San Francisco, California.

Locations

American locations

A sign outside of Rainforest Café at Disney's Animal Kingdom.

Exterior of the Rainforest Cafe located in Downtown Disney before the renovation which replaced the volcano.

• Anaheim, California – Downtown Disney at Disneyland Resort (Opened on January 12, 2001)*
• Lake Buena Vista, Florida – Disney Springs (Opened on August 6, 1996, with about 450 seats) *
• Lake Buena Vista, Florida – Disney's Animal Kingdom at Walt Disney World Resort (Opened on April 22, 1998)*
• Atlantic City, New Jersey – In the closed Trump Plaza Hotel and Casino
• Edison, New Jersey – Menlo Park Mall (Opened on September 17, 1998)
• Bloomington, Minnesota – Third floor of Mall of America, relocated from the first floor (Opened on January 22, 2016)
• Sunrise, Florida – Sawgrass Mills (Opened in November 1996)
• San Francisco, California – Fisherman's Wharf (Opened in May 2000)
• Ontario, California – Ontario Mills (Opened on November 14, 1996)
• Tempe, Arizona – Arizona Mills (Opened on November 20, 1997)
• Grapevine, Texas – Grapevine Mills (Opened on October 30, 1997)
• Katy, Texas – Katy Mills (Opened in November 1999)
• Galveston, Texas,
• San Antonio, Texas – River Walk
• Houston, Texas – The Galleria (Opened in Spring 2009)
• Chicago, Illinois – Downtown Chicago (Opened on October 2, 1997)
• Gurnee, Illinois – Gurnee Mills (Opened in June 1996)
• Schaumburg, Illinois – Woodfield Mall (Opened in October 1995)
• Auburn Hills, Michigan – Detroit area – Great Lakes Crossing (Opened on November 12, 1998)
• Nashville, Tennessee – Opry Mills (Opened on May 12, 2000; Closed in 2010 due to the 2010 Tennessee floods; Reopened on March 29, 2012)
• Las Vegas, Nevada —Harmon Corner- (Opened on September 2, 2015)
• Niagara Falls, New York – Sheraton at the Falls (Opened on June 3, 2015)

International locations

• Niagara Falls, Ontario – Clifton Hill (Opened in May 2001)
• Tokyo, Japan – Ikspiari Shopping Mall near Tokyo Disney Resort (Opened on July 7, 2000)
• London, England – Piccadilly Circus (Opened on June 24, 1997)
• Paris, France – Disneyland Paris (Opened in 1999)
• Dubai, U.A.E. – The Dubai Mall (Opened in 2009)
• Mumbai, India (Opened in 2010)

Former locations

• Burlington, Massachusetts – Burlington Mall ^[12] (Opened in 1999, Closed on April 25, 2016)
• Las Vegas, Nevada – MGM Grand Las Vegas (Opened on December 18, 1997; Closed in August 2015) ^[13]
• Toronto, Ontario – Yorkdale Shopping Centre (Opened on June 30, 1999, closed in January 2014.)^[14]
• Costa Mesa, California – South Coast Plaza (Opened June 9, 1997; closed in 2013) ^[15]
• Aventura, Florida – Aventura Mall (Opened on December 14, 1997, Closed in 2000.)
• Overland Park, Kansas – Oak Park Mall (Opened on February 23, 1999, closed on January 6, 2009.) ^[16]
• Kowloon Tong, Hong Kong – Festival Walk (Opened November 24, 1998; closed in April 2003)
• Norfolk, Virginia – MacArthur Center (Opened in June 1999; closed in 2001)
• Tysons Corner, Virginia – Tysons Corner Center (Opened in October 1996, Closed in 2007)
• Westbury, New York – The Source Mall (Opened in September 1997; closed on October 19, 2000)
• West Nyack, New York – Palisades Center (Opened on March 19, 1998, closed in 2002.)
• Denver, Colorado – Cherry Creek Shopping Center (Opened in Summer 1998; Closed in 2001)
• Towson, Maryland – Towson Town Center (Opened on March 23, 1999 ; Closed in 2009) ^[17]
• Toronto, Ontario – Scarborough Town Centre (Located near Old Navy, Opened in February 1999; closed on January 7, 2001)
• Trafford Centre, England – Manchester (Closed in 2003)
• Burnaby, British Columbia – Metropolis at Metrotown (Opened in June 1998, closed in October 2001.)
• Mexico City, Mexico – Metropol Entertainment Central (Closed in 2012)
• Cancun, Mexico – Plaza Forum By The Sea (Opened on August 15, 1997, closed in Fall 2010.)
• Tlalnepantla, Mexico – Mundo E (Opened on December 17, 1998; Closed sometime in the 2000s)
• Mexico City, Mexico – Centro Santa Fe (Closed in 2012)
• Istanbul, Turkey – İstinye Park (Closed in 2010.)
• Farmington, Connecticut – Westfarms Mall (Opened in February 2000; Closed in 2013) ^[18]
• Cairo, Egypt – City Stars Mall (Opened in February 2008, closed approximately in 2012.)^[12]
• Philadelphia, Pennsylvania – Franklin Mills Mall (Opened on November 27, 1998; Closed in 2001) ^[19]
• Tukwila, Washington – Westfield Southcenter (Opened on June 29, 1999 ; Closed in January 2016) ^[20]
• Bloomington, Minnesota – First floor of Mall of America (Opened on October 3, 1994 with 295 seats, also the first location. (Closed in September 2014.)^[21]
• River Valley, Singapore – Liang Court (Opened on April 18, 2000; Closed sometime in the 2000s)

References

External links

Wikimedia Commons has media related to Rainforest Cafe.

• Official website