Pure Cycles
 Pure Cycles Logo | |
| Industry | Bicycle manufacturer |
|---|---|
| Founded | 2010 |
| Founders | Michael Fishman, Austin Stoffers, Jordan Schau |
| Headquarters | Burbank, California, United States |
| Website |
www |
Pure Cycles was founded in 2010, by University of Wisconsin students, Michael Fishman, Austin Stoffers, and their childhood friend, Jordan Schau, studying at the Columbia University. Pure Cycles (then Pure Fix Cycles) began as a manufacturer and online dealer of fixed gear/single speed bicycles and has since expanded to offer several bicycles styles available online, from dealers worldwide, and at their own flagship retail location in Burbank.
History
At school in Madison, Wisconsin four friends just wanted some basic bikes at a decent price. So they started making them. Soon their lightweight, no-frills, no-brakes, fixed-gear (or "fixie") bikes were in such demand they couldn't make enough. Pure [Cycles], now based in L.A., sells 25,000 bikes a year in dozens of colors. Sales surpassed $4 million in 2012 and earned the founders a place in Forbes "30 under 30".[1] two years in a row[2]
The company was also one of the first in the bike industry to embrace glow in the dark paint to improve night time visibility of riders, receiving accolades from Business Insider,[3] Gizmodo,[4] the New York Times,[5] and others.
References
- ↑ "30 Under 30 - Energy & Industry - Forbes". Retrieved 2016-09-06.
- ↑ Hall, Alan. "100 Founders Share Their Top 'Aha' Moments -- Guess How Many Jobs They've Created So Far?". Retrieved 2016-09-06.
- ↑ "This Glow-In-The-Dark Bike Is Supposed To Keep Riders Safe At Night". Retrieved 2016-09-06.
- ↑ Oswaks, Molly. "Where Has This Glow-in-the-Dark Bike Been All My Life?". Retrieved 2016-09-06.
- ↑ Hammill, Roxie; Hendricks, Mike (2013-07-24). "With Horns and Lasers, Fighting to Be Noticed". The New York Times. ISSN 0362-4331. Retrieved 2016-09-06.
Further reading
- "The 21 Coolest New Businesses in Los Angeles". Business Insider. Business Insider.
- "Introducing Google Maps Engine Pro: Helping businesses create, visualize and share their data on a map". Google.
- "8 Inspiring Office Spaces". Inc.com.
- "How a Group of Friends Made a Dent the $6 Billion Bike Industry". Entrepreneur.
- "A Bike Shop for Broke College Kids". Fox Business. 2 September 2011.
- "Gear: The basic fixie can get fancy". LA Times.