Today Extra (TV program)

Today Extra
Also known as 'Mornings (2012-2016)
Genre Morning Show
Directed by Wayne O'Donnell
Presented by
Country of origin Australia
Original language(s) English
No. of seasons 5
Production
Executive producer(s) Louisa Hatfield (2012-2013)
Natasha Daran (2014-present)
Location(s) TCN-9 Willoughby, New South Wales
Running time 150 minutes per episode (inc. commercials)
Release
Original network Nine Network
Picture format 576i (SDTV)
1080i (HDTV)
Audio format Stereo
Original release 6 February 2012 – present
Chronology
Preceded by Kerri-Anne (2002-2011)
External links
Website

Today Extra is an Australian morning talk show, currently hosted by Sonia Kruger and David Campbell. The show airs between 9:15am and 11:30am weekdays and highlights of the week on Saturday mornings.

Host of Today Extra David Campbell

History

The show premiered on the Nine Network on 6 February 2012 and features interviews, live music performances and segments on cooking, lifestyle, fashion and beauty, entertainment and a wide range of other topics. In January 2016, Nine announced that Mornings would be rebranded as Today Extra an extension of the network’s breakfast TV flagship, Today. The show received a refurbished set, while keeping its focus on light entertainment and news updates to kick off the network’s daytime programming.

Today Extra replaced Mornings, which replaced Kerri-Anne. All three shows have aired in the same time slot.

Presenters

Presenter Role Tenure
Sonia Kruger Co-Host 2012–present
David Campbell Co-Host 2012–present
Davina Smith News 2014–present

Regular segments

Today Extra includes a mix of lifestyle, cooking and interview segments along with advertorials.

Presenter Role
Jaynie Seal Advertorials
Giles Hardie Movies
Dr Brad McKay Health and Lifestyle
Shelly Horton Lifestyle

Ratings

Today Extra was known to trail behind its Seven Network rival The Morning Show,[1] however in October 2012, Today Extra (at the time known as Mornings) beat The Morning Show for the first time since its launch earlier in February.[2] On Australia Day 2015, Mornings had a major relaunch and rated the highest it has ever seen with an audience greater than 200,000. Throughout 2015 Mornings increasingly gained on its rival, frequently "beating" The Morning Show throughout the course of the year.

In March 2016 Today Extra secured the ratings victory, and since then has held the top spot against The Morning Show.[3]

Fill-in presenters

Current fill-in presenters include:

References

  1. Knox, David (19 June 2012). "3.1 As Karise Is Announced As The Voice". TV Tonight. Retrieved 2012-04-07.
  2. Knox, David. "Mornings beats The Morning Show". TV Tonight. Retrieved 10 January 2013.
  3. Knox, David. "Channel 7 breakfast shows lag behind Channel 9 in TV ratings". News.Com.Au. Retrieved 23 March 2016.
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