MainAd

MainAd
Private
Industry Ad-tech, Digital Advertising, Digital marketing, Dynamic Retargeting, eCommerce, Re-engagement
Founded 2007
Founder Marco Cotumaccio
Marino Gualano
Piero Pavone
Headquarters Pescara, Italy
Website www.mainad.com

MainAd is an international advertising technology company specializing in digital and performance marketing, the company is based in Pescara, Italy.[1][2]

Background

The company was founded in 2007.[3]

MainAd re-branded in April 2016, dropping the ‘v’ from the original company name to become MainAd from mainADV.[4] MainAd has offices in Milan, London, Paris, Istanbul, Dubai, Santiago de Chile, Manila, Trivandrum, Bangalore.[2][5]

MainAd offer retargeting, prospecting and branding services to advertisers. Within their retargeting services, they offer dynamic creatives. Advertisers can choose to vary the messages displayed to users, based on the their journey online so that they are targeted with only the most relevant content according to their interest. MainAd uses both in-house and 3rd party technology to implement services.[1]

MainAd is a member of Interactive Advertising Bureau (IAB) UK and Italy.[6]

MainAd has been supporting the causes of Terres des Hommes Italy since 2011.[7]

See also

References

  1. 1 2 "MainAd | crunchbase". www.crunchbase.com. Retrieved 2016-11-16.
  2. 1 2 "MainAd, Michele Marzan è il nuovo Chief Strategy Officer". Programmatic Italia (in Italian). 2016-10-17. Retrieved 2016-11-16.
  3. ↑ Meneghetti, website created by TVN S.r.l - www.televisionet.tv - Davide Catalano - Salvatore Lentini - Marco Arcangeli - Matteo. "Michele Marzan entra in MainAd come nuovo chief strategy officer | Pubblicità Italia". www.pubblicitaitalia.it. Retrieved 2016-11-16.
  4. ↑ "MainAd è Silver Sponsor dello Iab Seminar sul Performance". Engage | News and views sul marketing pubblicitario (in Italian). 2016-07-06. Retrieved 2016-11-16.
  5. ↑ "MainAd - Offices/Locations | crunchbase". www.crunchbase.com. Retrieved 2016-11-16.
  6. ↑ "Iab presenta il Seminar sul Performance Marketing - Engage.it". Engage | News and views sul marketing pubblicitario (in Italian). 2016-06-09. Retrieved 2016-11-22.
  7. ↑ "MainAd fundraiser". terredeshommes.it. Retrieved 2016-11-16.

External links


This article is issued from Wikipedia - version of the 11/30/2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.