Ho Hos

Ho Hos are small, cylindrical, frosted, cream-filled chocolate snack cakes[1] with a pinwheel design based on the Swiss roll. Made by Hostess Brands,[2][3][4] they are similar to Yodels by Drake's and Swiss Rolls by Little Debbie.

A picture of two Ho-hos

Sold two or three per package, they contain about 120 calories per roll.[5]

The product is also produced in Canada by Vachon Inc., which holds its Canadian rights.

History

A San Francisco bakery created the first Ho Hos in 1920.[6]

"Happy Ho Ho" was created in the 1970s[7] and was the original cartoon mascot for Ho Hos. The mascot appeared on the boxes, ads, and television commercials[8] for many years before he was discontinued. The character wore an outfit similar to that of Robin Hood,[9] including a feathered cap.

Additional varieties

A nut-covered version named Nutty Ho Hos was introduced in 1999, along with a promotional search for "the country's nuttiest celebrity laugh" which was awarded to comedian Eddie Murphy based on consumer votes.[6][8]

Caramel Ho Hos were introduced in February 2004. The modified snack includes a layer of caramel along with the creme filling.[10] Caramel-chocolate Ho Hos were another new flavor that were introduced in May 2003.[11]

Marketing

In 1990, there was a Teenage Mutant Hero Turtles advertisement campaign to promote the Turtles in Europe. The packets containing the snacks had all four of the Turtles on them, with a green filling.

See also

References

  1. The United States Patents Quarterly. The United States patents quarterly. Associated Industry Publications. 2000. Retrieved March 1, 2015.
  2. Spy. Sussex Publishers, LLC. p. 98. ISSN 0890-1759
  3. Mansour, D. (2011). From Abba to Zoom: A Pop Culture Encyclopedia of the Late 20th Century. Andrews McMeel Publishing, LLC. p. 223. ISBN 978-0-7407-9307-3.
  4. "Products". Hostess Cakes. Retrieved 1 March 2015.
  5. "Calories in Hotess Ho Hos Chocolate Snack Cake". Myfitnesspal.com. Retrieved 28 February 2015.
  6. 1 2 Hostess Cakes: Ho Hos Archived January 31, 2010, at the Wayback Machine.
  7. Smith, A.F. (2013). Food and Drink in American History: A "Full Course" Encyclopedia [3 Volumes]: A "Full Course" Encyclopedia. ABC-CLIO. p. 457. ISBN 978-1-61069-233-5.
  8. 1 2 Schultz, E.J. (November 16, 2012). "Rewind: When Happy Ho Ho Presided Over Cheerier Times at Hostess". Advertising Age. Retrieved March 1, 2015.
  9. "10 Things You Didn't Know About Twinkies, Ho Hos and Other Hostess Products". Fox News Magazine. July 15, 2013. Retrieved March 1, 2015.
  10. IBC announces third-quarter results. April 15, 2004. Archived February 27, 2005, at the Wayback Machine.
  11. "HO-hum? HO-no! A new flavor of Ho Hos makes the Philadelphia-produced snack cake even more popular than it already is. An intrepid reporter goes behind the scenes to get the story.". Philly.com. May 15, 2003. Retrieved March 1, 2015.
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