HardwareZone

HardwareZone is an IT-oriented Internet portal based in Singapore. It is operated by Hardware Zone Private Limited, which is a wholly owned subsidiary of Singapore Press Holdings (SPH). Some features of the portal are: IT price lists for several countries, product reviews, feature articles on technology and forums on a variety of topics.

History

HardwareZone was started as an online magazine in August 1998 by five engineering students from the National University of Singapore: Lee Choon Yau, Eugene Low, Poh Swee Hong, Ang Chi Hoe and Jereme Wong.[1] After a year, it had become a popular gathering place for Singapore's computer-savvy to discuss hardware and software news.[2] By 2000, the website was attracting two million page views a month. The founders made plans to turn the website into a full-fledged portal and launch an initial public offering (IPO) to raise capital. Had the IPO gone ahead, they would have been the first undergraduates in Singapore to launch one.[1] However, as of 2007, the company has not been listed on the Singapore Exchange yet.[3]

In 2006, HardwareZone was purchased by SPH for S$7.1 million. SPH acquired all the magazine titles published by HardwareZone, which included HardwareMAG (HWM), GameAxis (a computer games magazine), and PHOTOVIDEOi (a digital photography magazine).[4] [5]

Forums

HardwareZone's forums are the most popular in Singapore. They are policed by moderators appointed by the administrator. The official position of the administration is that effective policing of miscreants in this forum requires the active cooperation of all members to report instances of abuse and indiscretion.

One well-known malicious post was that made by polytechnic student Lin Zhenghuang one day after the 7 July 2005 London bombings, using the online nickname of "krisurf". Titled "Breaking News - Toa Payoh hit by bomb attacks", it claimed that bombs had been found at the Toa Payoh bus interchange. Another forum member was alarmed by the post and reported it to police. Because Lin had made the post while connected to his neighbour's unsecured wireless network, police initially arrested his neighbour, who was released after further computer forensics tests exonerated her. It took the police more than a year to find and arrest Lin. In February 2007, he was sentenced to three months' jail and a S$4,000 fine.[6]

Controversy

The success of HardwareZone has also come with a fair share of controversy. In September 2000, HardwareZone sued Video-Pro, a computer shop in Sim Lim Square, for registering the same domain name as its own, with the suffix .sg added. (HardwareZone's domain name is www.hardwarezone.com while Video-Pro had registered www.hardwarezone.com.sg.) In its statement of claim, HardwareZone said that the "hardwarezone" part of its domain name had gained it substantial goodwill in Singapore, and thus Video-Pro was trying to pass itself off as the original website by using the .sg version of the name. Video-Pro counter-sued HardwareZone, alleging that the website offered Video-Pro's price lists for download without the shop's permission and that two statements which defamed the shop had been posted on the HardwareZone website. This was the first legal dispute in Singapore over a domain name.[7] Despite being the first of its kind, no landmark ruling was made in this case because both parties settled the matter out of court just four days later. Video-Pro transferred the hardwarezone.com.sg domain name and paid S$10,000 to HardwareZone. It also withdrew its counter-claims. In return HardwareZone removed the offending statements from its website and agreed to help identify who had made those false statements.[8]

2015 Schism

The Christmas of 2015 saw great turmoil within the most significant traffic driver, the Sub-Forum EDMW. Akin to the widespread Reddit Uproar of July 2015 following the abrupt firing of employee Victoria Taylor, the questionable actions of the HardwareZone team led to a series of protest by many forum users. Topics ranged from the sudden draconian standards of moderators(Evidence 1) to the un-professionalism of Moderators involving personal taunts in disciplinary actions (Evidence 2). The final straw came with the Admin's continued support and defence of his team, which saw a large migration of users to alternative fora.

The majority of established content drivers emigrated to the nascent crowd-funded EDMW.XYZ, while another new forum, edmw.club hosted members seeking a less rowdy environment. The latter has since been re-branded Blabber Club in an attempt to distinguish itself from EDMW.

As the primary source of memes, colloquial news and topics, the Schism has affected traffic. The mass departure of the very same users creating such content resulted in a considerable decline as the alternative communities continue to grow. Analytics from web traffic data company Alexa Internet show a sharp decline of 700 ranks over a 1 month period alone following the split.

References

  1. 1 2 Sandra Davie (5 February 2000). "5 undergrads aiming for IPO with e-magazine". The Straits Times.
  2. ↑ Alfred Siew (4 August 1999). "Connecting people online". Computer Times.
  3. ↑ "Stock / Indices List". Singapore Exchange. Archived from the original on 2007-05-06. Retrieved 2007-09-08.
  4. ↑ Leong Chan Teik (30 September 2006). "SPH buys popular website in $7.1m deal". The Straits Times.
  5. ↑ "SPH Magazines to acquire Hardware Zone". Business Times. 30 September 2006.
  6. ↑ Chua Hian Hou (8 February 2007). "Bomb hoax youth gets 3 months' jail, $4,000 fine". The Straits Times.
  7. ↑ Oo Gin Lee (26 September 2000). "Website sues 'sg' namesake". The Straits Times.
  8. ↑ Oo Gin Lee (30 September 2000). "Domain name war ends in settlement". The Straits Times.

External links

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