ESPN Events

ESPN Events
Private subsidiary
Industry Media
Genre Sports
Fate lost its last major college sports conference in 2015 except for one minor college sports conference (MAAC) and transformed into a sports planning division.
Predecessor Creative Sports
Ohlmeyer Communications Corporation
ESPN Regional Television
Founded 1996
Headquarters Charlotte, North Carolina, United States
Key people
Pete Derzis (general manager/senior vice president)
Services Regional Sports Planning (formerly Television syndication)
Owner ESPN Inc.
Parent The Walt Disney Company (80%)
Hearst Corporation (20%)

ESPN Events (formerly ESPN Regional Television, ESPN Regional, and until 2008, ESPN Plus) is an American college football regional bowl game planning division and formerly a sports programming syndicator that is owned by ESPN Inc., a joint venture between the Disney–ABC Television Group division of The Walt Disney Company (which owns a controlling 80% stake) and the Hearst Corporation (which owns the remaining 20%).

ESPN Events is headquartered in Charlotte, North Carolina, sharing its operations with sister network ESPNU. Prior to its purchase by ESPN, the company was known as Creative Sports, which in turn merged with Don Ohlmeyer's Ohlmeyer Communications Corporation Sports (OCC Sports). The corporation organizes sporting events for broadcast across the ESPN family of networks, including, most prominently, a group of college football bowl games.

Most of ESPN's syndicated broadcasts had been previously presented under the on-air name ESPN Plus. However, the brand has since been phased out from its productions in favor of conference brands, such as SEC TV and the Big 12 Network. The unit produced sporting events for syndication on broadcast stations, regional sports networks; these telecasts were also available on the ESPN GamePlan and ESPN Full Court out-of-market sports packages until they were merged and unified into ESPN College Extra in 2015, and from 2007 to 2015, on WatchESPN.

It shuttered and closed down operations in 2015 with the loss of its last remaining major college sports conference, The American Athletic Conference to Sinclair Broadcast Group's new TV syndication division, the American Sports Network with the lone exception of the considerably less-profile and small Metro Atlantic Athletic Conference.


The company traces its history to Creative Sports, Inc., a North Carolina-based sports syndicator owned and founded by Bray Cary. ESPN Inc. purchased Creative Sports, Inc. and OCC Sports, Inc. in the mid-1990s.[1]

ESPN Regional Television was formed in 1996, through ESPN Inc.'s combination of Creative Sports and OCC Sports; the unit was originally under the direction of Chuck Gerber and Loren Matthews.[1] On March 12, 1999, ESPN Regional Television was incorporated in New York.[2]

In January 2000, Loren Matthews left ESPN Regional Television for an executive position at sister division ABC Sports. By February 2000, ERT acquired the production rights to the Arena Football League; this included responsibilities for AFL broadcasts on The Nashville Network, which had ESPN retain duties for the events in lieu of its own unit World Sports Enterprises.[1] In 2001, ESPN Regional Television moved beyond broadcasting college football bowl games, when it purchased the Las Vegas Bowl.[3]

In August 2008, ESPN Regional Television secured a 15-year broadcast rights agreement with the Southeastern Conference, assuming the conference syndication rights from Raycom Sports. ERT syndicates games involving the conference's team under the "SEC Network" brand; through the deal, some SEC games also began airing on ESPNU beginning in 2009, as well as on ESPN and ESPN2 under the "SEC on ESPN" brand.[4][5]

The company shuttered its operations in 2015 save for its college football regional bowl game planning division and its lone remaining college sports conference contract, the Metro Atlantic Athletic Conference.

Broadcast rights


ESPN Events produces and syndicates broadcasts from the following conference:

Former rights

ESPN Plus formerly held the rights to Conference USA football and basketball, Mountain West Conference football and basketball, and Big Ten Conference football and basketball, but has since lost them as detailed below:

On-air staff

College football

College basketball


Through ERT's ESPN Events division, the group also owns and organizes sporting events for broadcast across the ESPN family of networks. ESPN Events organizes the following college football bowl games:[12]

During opening week of the College football ESPN Events organizes the MEAC/SWAC Challenge presented by Disney, an annual Historically Black College Football game showcasing a team from the Mid-Eastern Athletic Conference (MEAC) and Southwestern Athletic Conference (SWAC). ESPN Events also runs two openering weekend games in the Football Bowl Subdivision; The Texas Kickoff played in Houston, Texas at NRG Stadium, and the Orlando Kickoff Played in Orlando, Florida at Orlando Citrus Bowl Stadium.

ERT acquired its first bowl game in 2001, with its purchase of the Las Vagas Bowl from the Las Vegas Convention and Visitors Authority. The company moved into the area as it saw that some of their conference partners had teams that were qualified to appear in a bowl game, but with no bowl available to take them. By 2013, ERT had founded two new bowl games and purchased four additional games.[3]

ESPN Events operates the following bowls;

During the College Basketball season, ESPN Events organizes: the Champions Classic played in a different city annually; The Armed Forces Classic, the Jimmy V Classic and the Jimmy V. Classic Women's. Tournaments operated by ESPN Events include: Charleston Classic in South Carolina the Puerto Rico Tip-Off held in San Juan, Puerto Rico, NIT Season Tip-Off, the Wooden Legacy in Fullerton, California; the AdvoCare Invitational held at the ESPN Wide World of Sports Complex in Orlando; and the Diamond Head Classic in Honolulu, Hawaii. Most games in these tournaments are televised on ESPN, ESPN2 and ESPNU; games not on TV are aired on ESPN3

College marketing division

The company's success with college tournament operation and broadcasting led ESPN Regional Television to form a college marketing division, which provides colleges all-in-one services for selling sponsorships, local media rights and other marketing campaigns. The University of South Florida, the University of Kansas and the University of Oregon are some of the clients that the division began representing in 2000.[1]


  1. 1 2 3 4 Erik Spanberg (February 21, 2000). "ESPN's secret weapon". Charlotte Business Journal. American City Business Journals. Retrieved September 23, 2014.
  2. "ESPN REGIONAL TELEVISION, INC.". Entity Information. NYS Department of State. Retrieved September 23, 2014.
  3. 1 2 3 Alicia Jessop (January 5, 2013). "ESPN's Path to Becoming a Bowl Game Owner and Redefining Bowl Game Operations". Forbes. Retrieved September 23, 2014.
  4. Jon Solomon (August 25, 2008). "ESPN, SEC reach 15-year, $2.25 billion pact". Alabama Media Group. Retrieved September 29, 2014.
  5. "SEC Network timeline: The conference's journey to its own television channel". Alabama Media Group. April 15, 2013. Retrieved September 29, 2014.
  6. "Big 12 Men's Basketball Television Frequently Asked Questions". Big 12 Conference.
  7. “Big 12 Network syndication coverage concludes after tournament semifinals”. Clones Confidential (Fan site of the Iowa State Cyclones), March 2014. Retrieved November 12, 2015.
  8. “Big 12 Network to Tune Out After Conference Tournament”. Kansas City Star (March 12, 2014).
  9. “Sinclair’s American Sports Network to Air MAC Football, Basketball Games”. Broadcasting & Cable. Retrieved September 8, 2015.
  10. "About the SEC Network". SEC Network.
  11. WAC Announces American Sports Network Broadcast Schedule for 2015-16
  12. Brent Schrotenboer (December 11, 2012). "The Windfall Bowl: Pay for bowl directors keeps rising". USA Today. Gannett Company. Retrieved January 8, 2013.
  13. 1 2 3 4 5 6 7 8 Jon Solomon (August 19, 2013). "Montgomery lands ESPN-owned bowl between Sun Belt and MAC". Alabama Media Group. Retrieved September 24, 2014.

External links

Preceded by
Raycom Sports (before merger of the Big 8 and SWC)
Syndication Rights Holder to the Big 12 Conference
(under Big 12 Network branding, 2008-2014)
Succeeded by
ESPN networks
Preceded by
Raycom Sports
Syndication Rights Holder to the Big Ten Conference
Succeeded by
Big Ten Network (cable-exclusive)
Preceded by
Raycom Sports (before the merger of the Metro and Great Midwest Conferences)
Syndication Rights Holder to the Conference USA
Succeeded by
American Sports Network
Preceded by
Raycom Sports
Syndication Rights Holder to the Southeastern Conference
2009-2014 (under SEC TV branding)
Succeeded by
SEC Network

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