Déjà Vu (company)

Deja Vu Consulting, Inc.
Formerly called
Deja Vu, Inc.
Adult Nightclubs & Stores
Industry Adult entertainment
Founded 1978
Founder Harry Mohney
Headquarters Lansing, Michigan, USA
Area served
Brands Deja Vu Showgirls, Hustler Club, Dreamgirls, Little Darlings, Penthouse Club, Gold Club, Love Boutique
Revenue Over $350MM per year
Website http://dejavu.com
Hustler Club in Las Vegas, Nevada

Déjà Vu Consulting, Inc. is a U.S. company that (as of 2013) operates about 132 strip clubs in 36 U.S. states, as well as multiple clubs in the United Kingdom, Australia, France, Canada, and Mexico. The company also operates a large chain of adult retail stores, multiple online adult enterprises, gay bars, and nightclubs, and owns a substantial amount of real estate. It is the largest strip club operator in the world, and one of the largest adult businesses in history.[1][2] In 2016, the group opened Deja Vu Showgirls Tijuana, the largest adult entertainment club in the world, clocking in at over 140,000 square feet.

The company is headquartered in Lansing, Michigan; it was founded and is controlled by Harry Mohney, who partners with Roger Forbes and opened his first Déjà Vu strip club in the Lake City neighborhood of Seattle in 1985. At the time, his main business was the large-scale distribution of pornography.

The strip clubs are called "Déjà Vu Showgirls" "Little Darlings" or "Dream Girls" or (by agreement with Mohney's long-time friend Larry Flynt, who is not involved in the management of the clubs) "Larry Flynt's Hustler Club" and "Hustler Barely Legal". Déjà Vu also owns all of the adult theatres and clubs in San Francisco, most being on Broadway; these, however, carry different names.[3] In 2012 Déjà Vu opened a club in collaboration with Vince Neil (of the rock band Motley Crue) in Las Vegas, Nevada, appropriately named "Vince Neil's Girls, Girls, Girls". Déjà Vu also operates many clubs that do not carry their typical brand names, as well as the Erotic Heritage Museum in Las Vegas, Nevada.

The clubs typically aim for a clean and upscale atmosphere and offer fully nude or topless stage dancing as well as lap dances. Many do not serve alcohol, to avoid stringent liquor license requirements. Several clubs have associated "Déjà Vu Love Boutique" stores selling sex toys, lingerie, adult DVD's, Déjà Vu merchandise, cigars, etc. There are also several stand-lone boutique locations as well. The chain also organizes nationwide competitions such as "Déjà Vu Showgirl of the Year", "Showgirl Spectacular", and "Pole Princess."

Déjà Vu published the adult magazine "Showgirls" from 1990 - 2002. Issue 1 was published October 1990 and the magazine ran monthly until November 2001. In 2002 the magazine published 4 quarterly editions until it ceased publication in fall of that year. Showgirls magazine featured nude layouts of dancers from Déjà Vu Showgirls clubs, as well as adult film stars; strip club reviews; coverage of events ranging from new club openings to adult film conventions, to special events like Mardi Gras, Daytona Beach & Myrtle Beach Bike weeks and more; erotic stories; adult video reviews and adult industry legal news. Many of adult films top performers have graced the pages and covers, including Jenna Jameson, Tera Patrick, and Serenity, who also served as the magazines "guest publisher" from November 1997 - Fall 2002.

Déjà Vu has sponsored many sporting events such as charity golf outings, unlimited hydroplane (speedboat) racing, off-road truck racer Gene Woods and female funny car driver Leah Pruett Leduc.

Dancers in the clubs have the legal status of independent contractors or "tenants." In a landmark case in Minneapolis in 1994, dancers at the Déjà Vu club there won the right to be recognized as employees, arguing that they did not have full control over their working conditions. This resulted in payment of back wages and led to similar cases in several other states, often ending in confidential settlements out of court. Repeated attempts to unionize the Déjà Vu-owned clubs in San Francisco (modeled on the earlier unionization of the Lusty Lady peep show there) have been unsuccessful. In 2005 the San Francisco workers sued the company; the suit was settled with the company agreeing to pay hourly wages of $22.50.



  1. "Home". dejavu.com. Retrieved 24 June 2016.
  2. "Home". hustlerclubs.com. Retrieved 24 June 2016.
  3. Chris Roberts (August 21, 2013). "Lusty Lady Closure Creates S.F. Strip Club Monopoly for Seattle-Based Business". SF Weekly.
  4. "The 1998 Award Winners". ED Publications. Retrieved 2014-08-21.
  5. 1 2 3 "The 1999 Award Winners". ED Publications. Retrieved 2014-08-21.
  6. "The 2000 Award Winners". ED Publications. Retrieved 2014-08-21.
  7. 1 2 "The 2001 Award Winners". ED Publications. Retrieved 2014-08-21.
  8. "The 2002 Award Winners". ED Publications. Retrieved 2014-08-21.
  9. "The 2003 Award Winners". ED Publications. Retrieved 2014-08-21.
  10. "The 2004 Award Winners". ED Publications. Retrieved 2014-08-21.
  11. "The 2006 Award Winners". ED Publications. Retrieved 2014-08-21.
  12. 1 2 3 4 "The 2008 Award Winners". ED Publications. Retrieved 2014-08-21.
  13. David Sullivan (2008-06-30). "FSC Announces 'Election 2008' Gala Fundraiser". AVN. Retrieved 2014-08-21.
  14. "The 2009 Award Winners". ED Publications. Retrieved 2014-08-21.
  15. Steve Javors (2010-08-25). "Exotic Dancer Awards Names 2010 Winners". AVN. Retrieved 2014-08-21.
  16. "The 2011 Award Winners". ED Publications. Retrieved 2014-08-21.
  17. Chad Mayer (2012-09-05). "Exotic Dancer Publications Announces 2012 Award Winners". XBIZ. Retrieved 2014-08-21.
  18. "ED's Exotic Dancer Awards Show Announces Winners". AVN. 2013-08-28. Retrieved 2014-08-21.


External links

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