Born for You

Born for You

Born For You official title card
Genre Romance, Drama, Music, Comedy
Created by Rondel P. Lindayag
Developed by Roldeo T. Endrinal
Julie Anne R. Benitez
Kylie Manalo-Balagtas
Written by Benedict Mique
Nathaniel Arciaga
Abi Lam Parayno
Allan Cuadra
Directed by Onat Diaz
Jon Villarin
Jerry Lopez Sineneng
Jerome Pobocan
Darnel Villaflor
Creative director(s) Johnny Delos Santos
Starring Janella Salvador
Elmo Magalona
Opening theme "Born for You" by David Pomeranz
Composer(s) David Pomeranz
David Zippel
Country of origin Philippines, Japan
Original language(s) Filipino
No. of episodes 65 (list of episodes)
Executive producer(s) Cathy Magdael-Abarrondo
Location(s) Manila, Philippines
Tokyo, Japan
Hoshu, Japan
London, United Kingdom
Editor(s) Rommel Malimban
Jay Mendoza
Running time 30-45 minutes
Production company(s) Dreamscape Entertainment TV
Original network ABS-CBN
Picture format 480i (SDTV)
1080i (HDTV)
Original release June 20 (2016-06-20) – September 16, 2016 (2016-09-16)
External links

Born for You is a 2016 Philippine musical drama television series directed by Onat Diaz and Jon Villarin, starring Janella Salvador and Elmo Magalona.[1][2][3][4][5][6] The series premiered on ABS-CBN's Primetime Bida evening block and worldwide on The Filipino Channel on June 20, 2016, replacing The Story of Us.

An ancient Japanese myth tells the story about the Red String of Fate, it's when two people with connecting red strings are destined to meet and fall in love. A young hopeless romantic and a Celebrity Hearthrob who share the same love for music find themselves tangled up in their shared past and their connecting red string of fate.

The show ended on September 16, 2016 with a live concert finale held at the Kia Theatre, with a total of 65 episodes and it was replaced by Magpahanggang Wakas, but the schedule time is after FPJ's Ang Probinsyano, while Till I Met You took over BFY's timeslot.


Sam Kazuko (Janella Salvador) is an aspiring Filipino singer who grew up in Japan. A hopeless romantic, she believes in the concept of Red string of fate, a Japanese Belief which says that an invisible red string connects a person to their destined soulmate. On the other hand, Kevin Sebastian (Elmo Magalona), a popular teen heartthrob in the Philippines and son of an OPM icon Mike Sebastian (Ariel Rivera), who popularized the song "Born For You", doubts the authenticity of love and destiny, because of the complicated relationship of his parents. Their common love for music is what brings Sam and Kevin together, but it also becomes an obstacle to their budding romance. Sam's father, Buddy (Bernard Palanca), composed the song "Born For You" for his wife, Cathy (Vina Morales), but Marge (Ayen Munji-Laurel), the daughter of the country's richest record label owner, stole the song and gave it to Mike in hopes of saving his music career. Buddy confronted Marge, and this resulted in an accident which caused Buddy's death. Following the death of Buddy, Cathy becomes an OFW in Japan in order to support Sam and her mother, Caring (Gina Pareño). She then meets a Japanese bonsai maker who offers to marry her so that she can bring Sam to Japan. As fate would have it, Kevin goes to Japan to promote his new single for his new album. There, Sam meets Kevin as they bump into each other in the Shibuya crossing. Kevin fell in love at first sight with Sam and pursues to know her even more. Kevin and Sam grows closer as Sam helps out as Kevin's translator. When it was time for Kevin to go back to the Philippines, he tells Sam he hopes to see her again. After Kevin goes back to the Philippines, Sam decides she wants to go back to the Philippines to be a singer. In the Philippines, Sam gets a job as a "Singing Delivery Girl" where she delivers flowers and sings as well.


Main cast

Supporting cast

Guest cast


The TV series was announced on November 26, 2015 after Elmo Magalona signed a two-year exclusive contract with ABS-CBN. The same day, Janella Salvador was cast in the female lead role.[7] Acting workshops were held the following days for Magalona and Salvador to "break the ice", form their "chemistry", and get comfortable with each other.[8]

Casting began the following month and Onat Diaz was hired to direct. However this is the very first teleserye of Ayen Munji-Laurel on ABS-CBN.

Principal photography for the telenovela began in March 2016, shooting some scenes in Japan.[9]

In May 2016, Shooting some scenes at Kidzania in BGC, Taguig City And Studio 3 at ABS-CBN Studio in Diliman, Quezon City for It's Showtime.

This was the last appearance of Ariel Rivera after 5 years of staying the same network.


(9:30PM PST)



No. and Title Singer Length
1. Born For You (Duet Version) Sam Kazuko and Kevin Sebastian 3:45
2. Pangarap Lang Sam Kazuko 3:11
3. You'll Be Safe Here Kevin Sebastian 4:32
4. Stay Kevin Sebastian 4:05
5. Same Ground Sam Kazuko 4:30
6. Ikaw (Duet Version) Sam Kazuko and Kevin Sebastian 4:00
7. Born For You David Pomeranz 4:21
8. Ikaw Sam Kazuko 4:00
9. Yume Dake Da (Pangarap Lang) Sam Kazuko 3:11
10. Anata (Ikaw) Sam Kazuko 3:16

See also


  1. ABSCBN Entertainment (December 11, 2015). "BORN FOR YOU Trade Trailer: Coming in 2016 on ABS-CBN!". ABSCBN Entertainment. YouTube. Retrieved December 17, 2015.
  2. "Elmo Magalona moves to ABS-CBN, pairs with Janella Salvador in new show". Rappler. November 27, 2015. Retrieved December 5, 2015.
  3. "Elmo Magalona now a Kapamilya". ABS-CBN News. November 26, 2015. Retrieved December 5, 2015.
  4. "What Janella thinks of new leading man Elmo". ABS-CBN News. November 26, 2015. Retrieved December 5, 2015.
  5. "What Marlo Mortel thinks of Janella-Elmo tandem". ABS-CBN News. December 15, 2015. Retrieved December 17, 2015.
  7. "Elmo Magalona moves to ABS-CBN, pairs with Janella Salvador in new show". Rappler. Retrieved 2015-12-20.
  8. "Janella Salvador: Goodbye Marlo Mortel, hello Elmo Magalona?". Philippine Entertainment Portal. Retrieved 2015-12-20.
  9. "LOOK: Elmo-Janella series to be shot in Japan". ABS-CBN News. Retrieved 2016-03-05.
  10. "NATIONAL TV RATINGS (JUNE 20, 2016 – MONDAY)". June 21, 2016. Retrieved June 21, 2016.
  11. "NATIONAL TV RATINGS (JUNE 24-26, 2016)". June 28, 2016. Retrieved June 28, 2016.

External links

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