Number of locations
|Gerasimos and Haralambos Vassilopoulos (Founders)|
|Products||Groceries, consumer goods|
|Revenue||€3.74 billion (2014)|
|€311 million (2014)|
|€263 million (2014)|
Number of employees
Alfa-Vita Vassilopoulos (Άλφα-Βήτα Βασιλόπουλος) or simply AB is a supermarket chain based in Greece.
The company was established in 1939 in Athens, Greece, when the brothers Gerasimos and Haralambos Vassilopoulos (Γεράσιμος and Χαράλαμπος Βασιλόπουλος) opened a small grocery shop, on Voulis Street, in downtown Athens. A few years later, they opened a second, larger shop on Stadiou Street, in Athens.
In 1969, Alfa-Beta Vassilopoulos S.A. (Άλφα-Βήτα Βασιλόπουλος A.E.) was formed.
In 1992, a new AB MEGA was built on the Athens-Lamia highway (Εθνική Αθηνών-Λαμίας). In the meanwhile, AB was acquired by the Belgian retail company "Delhaize Group". In 1994, AB was the first supermarket company in Greece to introduce the barcode system at its cashiers.
By 2000, AB had 53 shops in 11 cities in Greece. On 16 October 2000, AB acquired the TROFO (Τροφό) and ENA Cash-and-Carry (ΈΝΑ Cash-and-Carry) supemarket chains. In 2009, ΑΒ acquires the retail chain Κoryfi, enhancing both its network by 10 stores and its presence in Thrace.